The Twitter reports give you an aggregated analytics of all the Twitter profiles in a group over the chosen date range. This can be filtered by particular Twitter profile. All reports are exportable in the form of PDF or CSV (Excel) formats.
All the graphs can be customized as per choice to Bar, Line, Area or Tabular form.
This section summarizes your key statistics across all Twitter profiles in the current group.
Total Followers Gained: The total number of followers gained in the report period across Twitter profiles.
Engagements: The total number of engagements for Twitter profiles. See Engagements section below for more details.
Posts: The total number of Tweets (excluding replies), your profiles sent on Twitter.
This section helps you visualize trends in how your audience engages with your content across Twitter profiles, along with change as compared to the corresponding previous period and % change.
Engagement is an aggregate number of Likes, Comments, Retweets, and Clicks you received on your Tweets during the report period.
This section breaks down your followers gained, lost, and net growth for Twitter across all days along with change as compared to the corresponding previous period and % change.
This section provides the number of outbound Tweets, excluding replies, during the report period, along with change as compared to the corresponding previous period and % change.
Top Engaged Posts
This section provides you with Tweets with maximum engagement published during the selected date range along with their likes, retweets, comments, and clicks.
This can be exportable in the form of a CSV (excel) file from the three-dot menu on the right.
Understand the quantum of positive, neutral or negative emotions of your consumers in incoming replies from your Tweets and analyze their perception towards your marketing campaigns.
Stats By Channel
This section allows you to compare key metrics across all your Twitter profiles in a group against each other.