Instagram Story Insights lets you review how people are viewing and interacting with the stories that you published during a particular time period.
To access Instagram Story Insights,
- Click on the Statusbrew logo in the top left of your screen to open Statusbrew Home and click on Reports
- Under the Reports section, click on Instagram Story Insights
You can filter the report for different Instagram profiles and set a custom date range according to your preference.
Analyze Instagram Story Performance
Instagram Story Performance gives you an analysis of how your stories are performing w.r.t different metrics such as:
Impressions: Total number of views your story has received
Reach: The total number of unique accounts who saw your story
Taps Forward: The total number of times someone taps to skip to the next piece of your story
Taps Back: The total number of times someone taps to go back to a previous piece of your story
Exits: The number of times when someone leaves the stories viewer to return to their feed
Replies: The number of times people send messages through the Send Message option on your story
Completion Rate: It tells you the number of individuals who have watched your story from the start to the end. The Completion Rate percentage takes into account the taps back, taps forward, next story and exit rate
Click on any metric to rearrange your list in an ascending or descending order respectively.
Click to expand each Instagram story and get detailed statistics along with a graphical representation of metrics with insights of the first 24 hours from the time story was published.
Instagram Story Insights can be exported in the form of a PDF or a CSV (Excel) file.