Statusbrew offers a revamped Rule Engine, earlier known as moderation rules that automatically manage your incoming conversations across social. Using the rule engine, you can update your conversations based on the conditions you specify, and even combat spam and trolls before they have a chance to ruin your brand's reputation.
For instance, you can set a rule to hide all the spam comments on your posts or set a rule that assigns conversations regarding discounts to a team member managing sales for your business.
Rule engine is available in Essential plan and above. See full feature comparison of Statusbrew plans here.
In this article:
Defining Rules In Statusbrew
Setting Up Your Custom Rules
Best Practices For Rule Engine
- Auto Tag Conversations with Rules
- Manage Spam with Rule Engine
- Set Notifications with Rule Engine
Defining A Rule In Statusbrew
There are four parts in defining a new rule:
- Profile: Select the profiles & profile groups where you want the rule to be applied. Selecting a social profile is mandatory, and a rule cannot be created without the same.
Note:
You can add both profiles and profile groups while creating rules. Using profile groups in rules enables you to manage rules as well as your profiles better in Statusbrew. Learn More - Phrases: The "phrases" section of a rule defines when this rule will trigger.
Includes - Write down the phrases that you want your rule to include. For instance, if you want the rule to hide comments with the words " Cheap, Fake, etc.", you need to add these words in the "Include" part.
Excludes - Write down the phrases that you want your rule to exclude. For instance, if you want the rule to hide comments with the word "buy" but don't want the comments with your brand name to be hidden, you can write your brand name in the exclude section. Now the comments with the phrase "buy from {your brand name}" won't be hidden. - Applies to: The "applies to" section of a rule defines the conditions where your rule would be activated.
- Conversation Type i.e., Facebook comments, Instagram comments, Twitter messages, etc
- Sentiment Type is either Positive, Neutral or Negative
- Facebook Campaign - Action: The "action" section defines what happens to the conversations that comply with the above. It lets you choose what happens when your rule is triggered.
Update Status:
- Close the conversation
- Mark it as spam
Action:
- Hide Comment
- Delete Comment
Notify:
- Notify Via Email
- Notify Via Desktop/Mobile Notifications
- Notify On Slack
Workflow:
- Assign to User or User Group
- Set the conversation as Priority
- Apply Tag to Conversation
Note:
You can add multiple Phrases, Conditions, or Actions in a single rule by clicking on the ‘+’ button along each step and set up a total of 50 Rules simultaneously.
Here are all the available actions applicable to different conversation types. 
Setting Up Your Custom Rules
Primary Owner, Owners & Admins can access the Rule Engine in Statusbrew. To set up a new rule,
- Click on the Home button
in the top left of your screen to open Statusbrew Home and click on Rule Engine - To add a new rule, click on Add Inbound Rule button in the top right corner & give your new rule a name
- Select your desired social profile(s) & profile groups and add the phrases that you want your rule to include or exclude. Click on X to remove any profiles/profile groups from your rule
- Next, you can select the conversation type and/or sentiment type and/or a Facebook campaign
- Next, select your desired action(s) and save your rule
To edit or delete a Rule in Statusbrew,
- Click on the Home button in the top left of your screen to open Statusbrew Home and click on Rule Engine
- Click on the three-dot menu beside the rule and click on edit/delete
- While editing, you can change any field, or use the X beside any step to discard it
- Click on Save when you are done editing your rule
Best Practices For Using The Rule Engine
Here are some of the best practices for using the Rule Engine to automate your inbox.
Auto Tag Conversations with Rules
Tagging your conversations helps you streamline and better manage your inbox. With Rules, you can automate this process and Auto-Tag incoming conversations for your brand.
- Give your rule a name
- Include phrases like help, urgent, etc
- Select the social profile and conversation type
- Then select the action as "Apply Tag to Conversation" and select the tag(s) of your choice
- Click on Save
Also, with the help of Tags, you can keep track of the number of conversations that were hidden, deleted, closed, assigned, etc. or of any other action that is performed via the Rule.
While creating a new Rule if you wish to keep track of the number of times your rule was triggered, create a rule like you normally do and after you've selected action such as "Hide" or "Delete," select an additional action "Apply Tag to Conversation" and choose a specific Tag.
For instance, if you wish to keep track of the number of conversations that were marked as spam, you can create and add the tag Spam to your rule.
To monitor the action count, go to the Inbound Messages widget in Tag Insights.
Manage Spam with Rule Engine
If you're getting a lot of spam comments on your posts, you can set up a new rule to get rid of spam automatically.
- Give your rule a name and select your desired social profile
- Include phrases like Buy Likes, Buy Followers, Cheap, Fake, etc
- Select the conversation type and set the action as "Mark as Spam" and "Hide Comment"
- Click on Save
Learn more about spam management in Statusbrew.
Set Notifications with Rule Engine
Statusbrew's Rule Engine allows you to configure Notifications for any custom rule. You can set notifications for any conversation type for any profile/profile group and for any users/user groups.
There are three ways Statusbrew can notify you:
- Desktop/Mobile notifications by Statusbrew App
- Email Notifications
- Slack Notifications
You can use any or all of the following notification deliveries in any rule. For instance, Slack notifications to Customer Success user group, e-mail notification to Customer Success Manager for the same rule.
To get Slack notifications,
- Select the action "Notify on Slack" and choose your Slack Team
- Select the Slack channel where you want to be notified and click on Save
Learn more about Slack Integration in Statusbrew.